Venue: IIPM, Mumbai

The G-40 club enabled the students to understand how search engines like Google can be used more effectively to carry out secondary research. The session covered topics like:
1. How search engines rank pages, outline of the Google Pagelink Algorithm
2. How to expand search results, basic and / or operations
3. How to restrict search results
– Tag: inurl
– Tag: allinurl
– Tag: intitle
– Tag: allintitle
4. How to use/not use slang
5. Using technical lingo
6. How to create a good search phrase
7. Excluding words from searches
8. Searching by File type
9. Searching for financial information
10. Combining above techniques for better results.